November 17, 2016 | 2:00PM EST
Your company is at risk of losing more than two-thirds of your customer base.
What are you going to do about it?
According to a Gallup’s 2016 behavioral economics research, only 29% of B2B customers are fully engaged – emotionally and psychologically attached to the companies they do business with. The other 71% of customers are ready and willing to take their business elsewhere. An opportunity is waiting for you – one that comes from listening to and acting on the voice of your customer to move your company beyond customer-focused to a truly customer-centric organization.