Rainforest Alliance Chooses Scribe’s iPaaS to Improve Supply Chain Visibility and Data Quality

Scribe Online’s Connectors for Salesforce, Microsoft Dynamics CRM, and SQL Azure Speed Data Integration, Improve Operations and Cement Trust for the Rainforest Alliance Certified™ Brand


MANCHESTER, NH – May 25, 2017 — Scribe Software, a global data integration leader, today announced that the Rainforest Alliance has selected Scribe Online, Scribe’s integration platform as a service (iPaaS), to integrate the applications and data used in administering the Rainforest Alliance’s labeling and certification programs. Through these programs, the Rainforest Alliance encourages thousands of farmers, forest operations, and businesses to follow sustainable practices in agriculture, forestry, and tourism. The Rainforest Alliance certifies farms that adhere to the rigorous social and environmental standards set forth by the Sustainable Agriculture Network (SAN). Companies that source from these farms may be eligible to use the Rainforest Alliance CertifiedTM seal.

The Rainforest Alliance recognized there were a number of manual data management and data synchronization steps in its certification process and, if not executed reliably, these manual steps could prevent employees from accessing real-time information key to the smooth functioning of the certification system. For example, each step relied on the specific knowledge of individual employees and if someone was out of the office, data that was under their control would become outdated and cause significant procedural disruptions downstream. So, the organization set a goal to more fully automate several data processing steps among disconnected systems to improve the visibility their management team and others had into the supply chains of certification clients.

After considering several options, the nonprofit chose Scribe Online, Scribe’s integration platform as a service (iPaaS).

“We were drawn in by Scribe’s superior ability to get data out of one system and into another,” said Eugene Kogan, CTO, the Rainforest Alliance. “Our certification process has many moving parts, and we counted on the Scribe’s pre-made connectors to make our transition from manual to automated processes fast and smooth. Just a few hours after starting to use Scribe Online, we had a clear stream of data moving among our customer relationship management applications, our supply chain system and our data warehouse, and the view across the entire certification process became much sharper.”

The Rainforest Alliance first created an integration that ran on an hourly basis and moved supply chain information, including data from certification and auditing procedures, from its home in Salesforce to their reporting database, housed in Microsoft SQL Azure. The step eliminated manual data pulls and ensured data never became out of date. Next, it built an integration between Salesforce and Microsoft Dynamics CRM, designed to move contact information for companies who are mid-certification to the master contact database. Finally, the nonprofit built an integration between Salesforce and the accounting system (Dynamics SL), not only to record transactions, but also to move financial data directly to the data warehouse where it could be quickly accessed to enhance management-level reporting.

In all, removing the necessity of manual intervention brought a number of benefits. Greater access and visibility into the journey of certified items from “source to store” improved the quality of the Rainforest Alliance’s data, and the speed with which it could generate accurate reports. Operationally, the firm now processes information about certifications in a more standardized, structured manner, resulting in better oversight of the process. Moreover, IT has seen a rise in uptime – Scribe Online adds additional value by providing granular visibility into the health of key processing systems and exposing network issues as they occur.

“When dealing with cloud applications, such as Salesforce, many organizations have manual processes to extract the data and move it around the organization, especially for analytic purposes. A modern, digital business that wants to move fast and have accurate data always available may need more,” said Shawn McGowan, CEO, Scribe Software. “The Scribe Online iPaaS offers an agile data and application framework on which our customers are building next generation businesses, and we’re proud to help the Rainforest Alliance, and its stakeholders, realize these digital advantages.”

For more information on the Scribe Online iPaaS and to request a free trial, please visit

About the Rainforest Alliance

The Rainforest Alliance is a growing network of people who are inspired and committed to working together to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices, and consumer behavior. Through creative, pragmatic collaboration, the Rainforest Alliance aims to rebalance the planet by building strong forests and healthy communities around the world. The Rainforest Alliance Certified™ seal is awarded to farms, forests, and businesses that meet rigorous environmental and social standards. For more information please go to


Contact Information

Rob Skinner
Scratch Marketing + Media for Scribe

About Scribe Software

Scribe is an established global provider of application and data integration software. The company's easy to use platforms, open APIs and comprehensive integration lifecycle management capabilities offer the fastest way to create, run, and adapt integrations. More than 12,000 customers and 1,200 partners -- including enterprises, software as a service (SaaS) providers, systems integrators (SIs) -- rely on Scribe's integration platform as a service (iPaaS) and on-premises platform to accelerate integration projects for greater time-to-value and meet the complex connectivity demands of today's cloud and hybrid environments. Scribe and its solution development partners serve customers in every industry, including financial services, life sciences, manufacturing, public sector, retail, utilities, higher education and media and entertainment.

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