LyntonWeb Leverages Scribe Online to Lower the Cost of Integrating HubSpot and Microsoft Dynamics CRM

New Self-Service Portal Allows HubSpot Users to Purchase, Configure and Deploy Integration Software in Hours

MANCHESTER, NH — Mar 24, 2015 — LyntonWeb, one of the fastest-growing managed inbound marketing and web design agencies in the country, in partnership with data integration leader Scribe Software, today announced Integrate HubSpot—a new low-cost, easy-to-deploy SaaS solution that integrates the HubSpot marketing automation platform with Microsoft Dynamics CRM. Built on the Scribe Online integration platform as a service (iPaaS), Integrate HubSpot offers two-way, self-tailored data synchronization between HubSpot and Microsoft Dynamics CRM, and allows companies to purchase, configure and deploy the integration in just a couple of hours using LyntonWeb’s self-service portal.

With Integrate HubSpot, marketing and sales teams can now benefit from one complete, self-serve, data-driven marketing and sales solution that enables:

  • Complete sales reporting on contact timelines and lead scores from HubSpot into Microsoft Dynamics CRM;
  • The end-to-end marketing and sales analytics of HubSpot’s closed-loop lifecycle stage and revenue reporting in Microsoft Dynamics;
  • Standard integration field mapping out of the box leading to faster time to value;
  • Simplicity, ease of use and predictable scalability of pre-built and new integrations that meet the needs of virtually all customers — from SMBs to enterprises.

Integration between CRM and marketing automation systems is becoming a critical enabler for business agility and growth — a 2014 report released by MathMarketing revealed that alignment between marketing and sales can help companies become 67 percent better at closing deals and generate 209 percent more revenue from marketing. Integrate HubSpot is bridging the marketing and sales gap by leveraging Scribe Online’s API to offer the most affordable, self-configured integration-as-a-service solution. The self-service method of delivering the integration empowers LyntonWeb to reduce the cost of selling, configuring and deploying the integration, which allows them to provide high-quality integration to price-sensitive HubSpot users.

“Employing Scribe’s cloud-based data integration API capabilities, LyntonWeb has made a breakthrough in how easily key business applications can be integrated,” noted Daniel Lynton, founder and CEO of LyntonWeb. “The ROI is very compelling: our plug-and-play Integrate HubSpot solution cuts the typical time for complete integration between HubSpot and Dynamics CRM by 90 percent, while cutting up to 75 percent of the costs associated with DIY or integration for hire.”

“Although companies understand the business value of connecting data and systems, they often lack the expertise and resources to effectively do it,” said Shawn McGowan, CEO for Scribe Software. “We are excited to offer Scribe’s flexible iPaaS to innovative service and solutions providers such as LyntonWeb to help them build differentiated, fully integrated, scalable solutions that help them grow and scale new offerings profitably.”

With over 1,200 partners worldwide servicing over 12,000 customers in diverse markets and industries, Scribe is a proven leader in data integration solutions. A Microsoft Gold partner and a HubSpot-certified integration solution provider with 20 years of experience, Scribe enables partners to package vertical, cloud-based solutions for targeted markets to create recurring revenue streams.

For more information on Integrate HubSpot, please visit:

About LyntonWeb

LyntonWeb is an inbound marketing and technology agency that helps clients around the world grow their businesses with cutting-edge marketing strategies. As a long-standing HubSpot partner, LyntonWeb’s expert team offers a comprehensive set of solutions to build, grow and integrate effective lead generating websites and marketing programs. As a Scribe Software partner, LyntonWeb integrates HubSpot marketing software with a variety of CRMs and other third-party systems. With a focus on innovation and quality client service, LyntonWeb helps clients find new prospects online, improve marketing return on investment, improve productivity, lower customer acquisition costs and increase revenues.

About Scribe Software

Scribe is an established global provider of application and data integration software. The company's easy to use platforms, open APIs and comprehensive integration lifecycle management capabilities offer the fastest way to create, run, and adapt integrations. More than 12,000 customers and 1,200 partners -- including enterprises, software as a service (SaaS) providers, systems integrators (SIs) -- rely on Scribe's integration platform as a service (iPaaS) and on-premises platform to accelerate integration projects for greater time-to-value and meet the complex connectivity demands of today's cloud and hybrid environments. Scribe and its solution development partners serve customers in every industry, including financial services, life sciences, manufacturing, public sector, retail, utilities, higher education and media and entertainment.

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