Salesforce.com is the leading CRM platform across the board for enterprises both small and large. When you decide to go with a platform such as Salesforce, you do so with eyes wide open, they pretty much have an answer to everything…CRM, Success, Knowledge, Communities, Marketing…you name it, they have it. This makes most people pretty content that whatever they come across inside their business, Salesforce will have something for them.
But, if you are like most mid to large enterprises, you may already have systems in place for these other areas of your business, and converting multiple areas of your enterprise over to one vendor can seem a little daunting if not impossible given the nature of your business.
Luckily, many other vendors in market also have seen Salesforce as the leading CRM platform and have created their own native integrations with it. Hooray for you!
But…and we know there is always a but…what if the integration only does 70% of what you need? Are you going to change your business model around the integration, or are you going to find a way to make the integration bend to your model?
The latter is obviously the better choice for the business, creating the least disruption possible and giving your users the positive experience they need to adopt a new platform such as Salesforce. So, the question begs, how do you do this in a way that is not cost prohibitive, and also allows you to deliver the whole package on time?
A critical path to success here will be your teams expertise with Salesforce. If you have some developers on the shelf that know APEX, well the sky is the limit with what you can do, Salesforce is a great platform in that it allows these developers to get in and really do whatever needs to be done to fit it perfectly into your business.
But, you most likely do not just have these valuable resources sitting around with nothing to do. Your best bet would be to pick some middle-ware that allows your more junior resources to execute and deliver on integration requirements. Keep your senior engineers doing what they do best, keeping your systems running or being billed out for complex customization’s. Make more out of your more junior players by leveraging middle-ware solutions that give them the ability to be as effective as your senior developers when it comes to integration, but without the steep learning curve.
By utilizing a Integration Platform as a Service, or iPaaS, you can equip your organization to tackle whatever integration requirements are throw at you, both from the initial deployment all the way through the entire lifetime of the integration. Leverage a fast, flexible and approachable iPaaS in order to see the return on your integration investment faster than ever.